While there are hundreds of databases today, there are three major database that, because they are focused on public media, seemed appropriate for collecting the data presented in this project: LexisNexis, Ebsco, and Infotrac. I chose LexisNexis because it (1) seemed less inclusive of academic publications and (2) was relatively easy to use. That said, readers should note certain academic journals in the field of women’s studies seem to be included – such as the Women’s Review of Books, Feminist Studies, and Camera Obscura. None of the above databases is total focused on the broader public and completely avoids academic publications. Selecting one over another in respect to emphasizing the public -- i.e. non-academic -- publications was a matter of degree. Moreover, none of the databases cover all of the public publications available. For reasons relating to cost, databases that include Newsweek, for example, do not necessarily include Time (and vice-versa). The full list of publications utilized in the data presented here – that is, the publications of the LexisNexis Academic database – are listed on LexisNexis under SOURCE LIST.

Full-text of more than 350 newspapers from the U.S. and around the world, many same day of publication, plus the most extensive archives available anywhere of Financial Times (dating back to 1982), The New York Times (dating back to 1980) and The Washington Post (dating back to 1977)

More than 400 magazines and journals and over 600 newsletters, including: American Demographics, American Journalism Review, Business Week, The Economist, Ebony, Kirkus Reviews, New Republic, Newsweek, U.S. News & World Report and Variety

But readers should recognize no database is perfect. Given the number of faculty that had to be surveyed (over a thousand) and each faculty member was being surveyed in two categories, ease of use was also an important criteria. (Please note that for reasons that presently remain unclear to me the source list provided by LexisNexis - see below - does not include various journals that come up in citation searches.)

In early data searches I included television appearances as well. But an examination of the material, with and without, television transcripts (listed under LexisNexis as News Transcripts [All Transcripts]) did not seem to noticeably affect the number of faculty listed with five or more citations in Major National/International Printed Media. An anthropologist who had a large number of print citations usually had television citations and vice-versa. If readers try searching television transcripts in the LexisNexis database themselves, they will see that it adds considerable time, effort, and possibilities for mistakes to the data collection process. (After spending over 100 hours searching for television citations as well as the print citations included and realizing the data needed to be updated annually, I felt keeping television citations as a category was not really worth the effort.)

How were the data collected? Readers should note it took over two years to settle on a stable system. At first, I collected the data myself. That proved exhausting (as readers will see if they try the process themselves). I then had two undergraduates – Tabitha Corn and Mishalla Spearing – update my work at different times during 2004-2005 because the data, obviously, had to be kept up to date. When I came to the data presented here – COLLECTED DURING JANUARY 2006 – I felt uneasy regarding the possibility for mistakes in updating them and, as a result, decided to do the whole process again (this time without the television media). Two students – Kate Taladay and Amber Yale – separately did the collection of these raw data. (The process involved is described below.) In the great majority of cases, they both collected the same number of citations for each faculty member. But in a few cases their results disagreed. On such occasions I chose the data set with the greater number of citations. The synthesized result of Ms. Taladay’s and Ms. Yale’s data are presented on the Raw Data page. This page is accessible by by clicking on a hotlink on the Edited Data page.

There is art as well as science in examining the raw data. Since an anthropologist might have the same name as someone else – there are a host of Tom Jones, for example, in the data base – even when one narrows the search by adding anthropologist and the individual’s university, a disciplinary background is critical for sorting through the raw data to select correct versus false citations. I sorted through all the raw data myself. Since some of the raw data were incomplete and/or ambiguous, I have made them available readers so they, too, can examine theml.

The specific steps involved in collecting citations from the LexisNexis Academic database were as follows: On opening the database base (1) choose the GUIDED NEWS SEARCH (since it is more complete than Quick News Search), (2) next choose GENERAL NEWS and then the subcategory MAJOR PAPERS. (2a) If you wish, you can click on the SOURCE LIST to see the publications being searched. (3) Under search terms, (3a) type in the initial space, the person’s name being searched (as presented on the list of full-time faculty), (3b) type, in the second space, anthropologist, and (3c) type in the third space the person’s school. (In the case of large university systems – such as the California system – University of California at Riverside or Berkeley was changed to Riverside and Berkeley respectively. Emory University or University of Colorado were listed by their full names. There was no shortening of the name. Though the University of Colorado is technically the University of Colorado at Boulder, the location was dropped since it might restrict the number of citations produced.). IMPORTANT NOTE: To the left of the 3b -- anthropologist type in AND. To the left of the 3c--individual's school type in OR. It should read AND anthropologist OR name of school. (4) All three of the narrowing choices specified under (3) were searched under FULL TEXT. (5) The date range was ALL AVAILABLE DATES. (6) Clicking on the SEARCH tab at the bottom of the page produced the results for this specific search. However, this information was too limited to decide if indeed the citation referred to the anthropologist in question. (In a full-text search, anthropologist and the individual’s school might NOT occur in association with the individual in question and not be referencing the desired faculty member.) (7) To gather more detailed information, the PRINT tab was pressed. (8) On the ensuing web page, EXPANDED LIST under Format of Results was selected. (9) DISPLAY CITATIONS was clicked. The data listed under expanded citation constituted the raw data that was used for creating the final list of citations associated with each faculty member.

In addition to the above process, at step (2) we choose, instead of major papers, MAGAZINES AND JOURNALS and repeated the remaining steps referred to above. These latter data provide citations for an individual in the general media’s magazines and journals. (2a) Readers can, again , click on SOURCE LIST to see the journals and magazines being searched.

The positive part of this process is that readers can duplicate the exact steps the students and I took in collecting the data and decide whether mistakes were made and/or additional citations might be added. I have tried to make the data collection process as transparent as possible. If you, as a reader, find errors, please forward me the information needed for me to check the results (as well as a phone number that I can call for clarification) and, if confirmed, I will gladly make the appropriate change.

One possible source of error is that some anthropologists use their middle names in publications. Unsure whether Tom Jones or Tom Jefferson Jones would produce the larger number of relevant citations, we leaned toward the shorter name. If it seemed particularly unclear, we tried searching under both names and indicated this on the edited data and raw data web pages. Readers who wish to search the LexisNexis Academic database using their middle names can do so and, if the results are noticeably different, forward the additional citations on to me. I will be glad to make the appropriate changes.

LexisNexis SOURCE LIST of
Major National/International Newspapers Includes:

Atlanta Journal and Constitution, The / Baltimore Sun, The / Boston Globe, The / Boston Herald, The / Buffalo News, The / Chicago Sun-Times / Christian Science Monitor, The / Columbus Dispatch, The / Daily News (New York) / Daily Telegraph (London), The / Daily Yomiuri (Tokyo), The / Denver Post, The / Dominion (Wellington), The / Dominion Post (Wellington, New Zealand), The / Evening Post (Wellington), The / Financial Times (London) / Gazeta Mercantil Online / Guardian (London), The / Hartford Courant, The / Herald (Glasgow), The / Houston Chronicle, The / Independent, The / Irish Times, The / Jerusalem Post, The / Journal of Commerce / Los Angeles Times / Miami Herald / New Straits Times (Malaysia) / New York Times, The / New Zealand Herald, The / Newsday (New York) / Observer, The / Omaha World Herald / Pittsburgh Post-Gazette / Plain Dealer, The / Press (Christchurch, New Zealand), The / San Diego Union-Tribune / San Francisco Chronicle, The / Scotsman, The / Seattle Times, The / South China Morning Post / St. Louis Post-Dispatch / St. Petersburg Times / Star Tribune (Minneapolis MN) / Straits Times (Singapore), The / Tampa Tribune, The / Times (London), The / Times-Picayune, The / Toronto Star, The / USA Today / Washington Post, The

LexisNexis SOURCE LIST of
Magazines and Journals Includes:
(Please note that for reasons that presently remain unclear to me the source list provided below by LexisNexis does not include various journals that come up in citation searches.)

ABA Journal / Access Control & Security Systems Integration / Accountancy Age / Accounting Today (FGray) / ADC News & Solutions / AdMedia (New Zealand) / AdMedia's Fastline (New Zealand) / Advertising Age Creativity / ADWEEK / Aerospace America / Air Cargo World / Airline Business / Alaska Journal of Commerce / Allure / American Artist / American City & County / American Demographics / American Indian Quarterly / American Indian Report / American Journal of Bioethics / American Journalism Review / American Printer / American Prospect / The American School & University / American Spectator / The American Time / Amusement Business / Antitrust Law Journal / Apparel / Apply / Arable Farming / Architectural Lighting / Architecture / Asian Banker Journal / The Asian Economic Papers / Associations Meetings / Australian Doctor / Australian Electronics Engineering / Australian Mining / AutoWeek / Aviation Week & Space Technology / B&T Weekly (Australia) / BackStage / Bank Systems & Technology / Bank Technology News / Baseline / BBC Music Magazine / Beauty Counter / BEEF / Beverage Aisle / Beverage World / BI Industry Focus / Billboard / Billboard Radio Monitor / Billing World and OSS Today / Black Enterprise / Black Issues Book Review / Black Renaissance/Renaissance Noire / Boards / Boston Magazine / Boston Review / Brand Strategy / Brandweek / British Printer / Broadcast Engineering / Broadcast Engineering News (Australia) / Broadcasting and Cable / Builders Merchants Journal / Building Design / Building Design & Construction / Building Product News (Australia) / Business & Commercial Aviation / Business & Finance Magazine / Business Directory Series / Business Lawyer / The Business Mexico / Business News From Poland / Business Today / Business Week / Cabinet Maker / Cable & Satellite Asia / Cable & Satellite Europe / Cable & Satellite Express / Cable World / Cablevision / California Builder and Engineer / California Construction Link / California Journal / Call Center Magazine / Campaigns & Elections / Canadian Business / Carpet & Floorcoverings Review / Caterer & Hotelkeeper / Cellular & Mobile International / Cement Americas / CFO / Chemical Week / Chemist & Druggist / CIO Insight / CIO Magazine / Circulation Management / City Journal / Claims Magazine / Colorado Construction / ColorLines / Columbia Journalism Review / Commentary Magazine / Commerce Business Magazine / Commercial Motor / Commercial Property News / Common Cause Magazine / Communication Systems Design / Communications Convergence / Communications Standards News / Community Pharmacy / Computer Gaming World / Computer Retail Week / Computer Weekly / Concrete Products / Construction Bulletin / Construction Contractor (Australia) / Construction Digest / Construction Equipment / Construction News / Constructioneer / Consulting-Specifying Engineer Prime Power Supplement / Consumer Reports / Contract / Contract Journal / Control Engineering / Convenience Store News / Corn & Soybean Digest / The Corporate Meetings & Incentives / Corporate Money / Couture Jeweler / Creative Review / Criticas / CSO Magazine / Dairy Farmer / Data Based Advisor / Delta Farm Press / Design News / Design Week / Direct / Display & Design Ideas / Dixie Contractor / DIY Week / Doctor / Drug Discovery and Development / e.Business / Ebony / Economist / The Editor & Publisher Magazine / EDN Europe / Election Weekly / Electric Light & Power / Electrical Construction & Maintenance / Electrical Wholesaling / Electrical World / Electricity Journal / Electronic Engineering / Electronic Engineering Times / Electronic Gaming Monthly / Electronic Musician / Electronic Times / Electronics News (Australia) / Electronics Weekly / Embedded Systems Design / Embroidery Monogram Business / Employers Law / Encore Magazine (Australia) / Entertainment Design / Essence / Estates Gazette / eWeek / EXE / Factory Equipment News (Australia) / Farm Industry News / Farmers Guardian / Farmers Weekly / Farming News / Fast Company / Financial & Insurance Meetings / Financial Adviser / Financial Director / Financial Mail (South Africa) / Financial Pulse / Financial Times Mandate / FinancialWire / Fire Chief / Fitness Business Pro / Fleet Owner / Flight International / Florida Underwriters / FOLIO / Food & Pack (Australia) / Food Engineering & Ingredients / Food Manufacture / Food Service Director / Foodservice Equipment and Supplies / Foreign Affairs / Forestry & British Timber / Freight & Transport / Game Developer / Genomics & Genetics Weekly / Genomics and Proteomics / Gifts and Decorative Accessories / Glass Age / Global Design News / Global Environmental Politics / Global Finance / Gourmet Retailer / Governing Magazine / Hay & Forage Grower / Health Data Management Top Internet Technologies / Health Management Technology / Hispanic Business / Home Furnishings / HomeCare Magazine / Hospital Doctor / Hospitality (Australia) / Hospitality Design / Hotels / Housewares / Human Resources / idmagonline.com / In These Times / Inc. / Incentive / India Today / India Today Travel Plus / Industrial Distribution / Industrial Maintenance and Plant Operation / Industry Standard / The Industry Week / Information Security / InformationWeek / Infovest21 White Papers / Inside Cosmetics / Insight on the News / Insurance & Technology / Intellectual Property Today / Intelligent Enterprise / Intermountain Contractor / International Construction Review / International Engineering Review / International Lawyer / The International Manufacturing Review / International Money Marketing / International Retail Review / International Security / Internet World / Investment Adviser / Investors Digest (Malaysia) / IT Architect / Jerusalem Report / The Jet / Journal of Business Strategy / Journal of Counterterrorism and Homeland Security International / Journal of Economics & Management Strategy / Kidscreen / Kiplinger Publications / Kirkus Reviews / Kitchen & Bath Business / Labour Research / Latin Trade / Law Practice / Lawyers Weekly / Learning Quarterly / Leather / Library Journal / Library Journal netConnect Supplement / Library Journal's Reviews / Lighting Dimensions / Logistics Management / Louisiana Contractor / M&A Europe / Maclean's / Malaysian Business / Management Consultancy / Management Today / Manufacturers' Monthly (Australia) / Manufacturing Business Technology / Manufacturing Chemist / Marketing Health Services / Marketing Intelligence & Planning / Marketing Management / Marketing News TM / MARKETING RESEARCH: A Magazine of Management & Applications TM / Media Business / Medical Meetings / Megawatt Daily / Michigan Contractor and Builder / Microwave Engineering Europe / Mid-Atlantic Construction / Midwest Construction / Midwest Contractor / Millimeter / MiMegasite / Mining Annual Review / Mining Journal / Mining Magazine / Mix / Mobile Business Advisor / Mobile Radio Technology / Modern Bulk Transporter / Modern Materials Handling / Modern Physician / Modern Uniforms / Money Management (Australia) / Multi-Housing News / Multichannel News International / Music Business International / Music Education Technology / Music Week / Nation's Business / National Hog Farmer / National Interest / National Jeweler / National Real Estate Investor / National Review / Native American Law Digest / Network Computing / Network News / Network Solutions / New Atlantis / New England Construction / New Media Age / New Republic / The New Scientist / New Statesman / The New York Construction / New Yorker / The New Zealand Business / New Zealand Forest Industries / New Zealand Infotech Weekly (Wellington) / New Zealand Management / New Zealand Marketing Magazine / new.architect / Newsweek / Newsweek International / Northwest Construction / Nuclear Engineering International / Nuclear News / O'Dwyer's PR Services Report / Occupational Health / Official US Playstation / Offshore / Oil & Gas Journal / One to One / Onfilm (New Zealand) / Onstage / Operations & Fulfillment / Optimize / Overhaul & Maintenance / PACE (Process & Control Engineering) (Australia) / Pacific Builder and Engineer / Packaging (Australia) / Packaging Magazine / Packaging Week / Paper / Film & Foil Converter / PC Magazine / Personnel Today / Pharmacy News (Australia) / Philadelphia Magazine / Physician and Sportsmedicine / Pig Farming / Planning / Plant Engineering / PLATTS ENERGY ECONOMIST / PLATTS EU ENERGY / PLATTS INTERNATIONAL GAS REPORT / PLATTS NORTH SEA LETTER / PLATTS POWER IN ASIA / PLATTS POWER IN EUROPE / PLATTS POWER IN LATIN AMERICA / PLATTS POWER UK / PLATTS RENEWABLE ENERGY REPORT / Playback / Post Graduate Medicine / Post Magazine / Potentials / Power / Power Economics / Power Electronics Technology / PR Week (US) / Practitioner / The Presentations / Presstime / Printing World / Profitable Embroiderer / Promo / ProSound News Europe / Public Perspective / The Public Utilities Fortnightly / Publisher's Weekly Reviews / Publishers Weekly / Pulse / Purchasing Magazine / Quarterly Journal of Economics / Quick Print Products / R & D / Radio / Radio Times / Railway Gazette / Realscreen / Refrigerated Transporter / Registered Rep / Reinsurance Magazine / Religious Conference Manager / Remix / Rental Equipment Register / Research Review / Journal of the Society of Insurance Research / Restaurant Business / Retail Merchandiser / Retail Traffic / Retail Week / Review of Economics & Statistics / Revolution / Risk Management Magazine / Rock Products / Rocky Mountain Construction / Safety & Security / Sales & Marketing Management / School Library Journal / School Library Journal's Reviews / Semiconductor International / Shoot / Sound & Video Contractor / South Central Construction / Southeast Construction / Southeast Farm Press / Southwest Contractor / Southwest Farm Press / Soybean Digest / Special Events / Spectator / The Sporting Goods Business / Sporting Goods Dealer / Stitches / Strategy / Studio Sound / Subcon / Successful Meetings / Super Review (Australia) / Swiss Review of World Affairs / Tallahassee Democrat / Tax Lawyer / The Technology & Learning / Technology Decisions / technologymarketing.com / Teen Vogue / tele.com / Telephony / Television Europe / Television Latin America / Televisual / Texas Construction / Texas Contractor / Texas Monthly / Theatre Crafts International / Timber Trades Journal / Time Out / Tort / Trial & Insurance Practice Law Journal / Trailer/Body Builders / Training / Transform Magazine / Transmission & Distribution World / Travel & Tourism News / Travel Week (Australia) / Traveltrade (Australia) / Tunnels & Tunnelling International / U.S. News & World Report / UK Environment News / UK: Medium-Term Political Outlook / Utility Europe / Utility Week / Vanity Fair / VARBusiness / Video Business / Video Systems / Vogue / Wall Street & Technology / Ward's Auto World / Ward's Dealer Business / Warehousing Management / Washington Quarterly / The Waste Age / Water Power & Dam Construction / Wearables Business / Weekly Standard / The Western Builder / Western Farm Press / What's New in Building / What's New in Design / What's New in Electronics / What's New in Electronics Europe / What's new in Industry / Wireless Review / Wood Based Panels International / Workforce Management / World Magazine / Xbox Nation

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